Nestled among the iconic red rock formations of northern Arizona, Sedona is one of the most distinctive leisure destinations in the American Southwest. Over the past decade, Sedona’s hotel market has demonstrated remarkable resilience, supported by strong leisure demand, constrained hotel supply, and a reputation as a premium outdoor and wellness destination.
Industry Insights
We have written thousands of articles about all aspects of hospitality, including valuations, investing, lending, operations, asset management, and much more.
Sedona’s Lodging Market: Resilience and Pricing Power
Nestled among the iconic red rock formations of northern Arizona, Sedona is one of the most distinctive leisure destinations in the American Southwest. Over the past decade, Sedona’s hotel market has demonstrated remarkable resilience, supported by strong leisure demand, constrained hotel supply, and a reputation as a premium outdoor and wellness destination.
HVS U.S. Market Pulse: February 2026
U.S. hotels began 2026 steadily, with flat occupancy and slightly higher ADR for January. As of February, HVS expects modest RevPAR growth in 2026 and stronger gains in 2027 and 2028. Cap rates are trending downward as more distressed assets sell, while transaction activity is slowly gaining momentum, supported by lower interest rates.
Call of the Mountains: Hotel Investment in the Blue Ridge Mountains
In the past year, a surge of hotel consulting work in the Blue Ridge Mountains of southwestern North Carolina and northwestern Georgia has called attention to this market’s growth. The concentration of investment and development in this region indicates an opportunity hotspot, as the hotel supply is adapted to the increasing demand from travelers seeking high-quality properties.
HVS ANAROCK Northeast India: A Hidden Gem for Tourism Potential
The report explores Northeast India’s untapped tourism potential, analyzing its economic impact, infrastructure growth, state tourism policies, and branded hospitality landscape. It highlights key opportunities, challenges, and strategic recommendations to drive sustainable, inclusive, and community-led tourism development across the region.
Immigration Policy and the Hospitality Workforce: Navigating Labor Challenges with Strategic Resilience
Immigration policy is reshaping how hotels find and keep talent. This article explores why U.S. hospitality’s heavy reliance on foreign-born workers makes visa caps, enforcement shifts, and processing delays critical business issues – and shows how forward-thinking operators are diversifying recruitment, strengthening internal pipelines, and building resilience to protect service quality and profitability.
The Hotel Market Study vs. the Hotel Feasibility Study: What’s the Right Solution for You?
The hotel feasibility study is not the only option for hotel developers at the start of a project. In this article, we outline the range of solutions we provide for hotel developers, as well as some of the factors we consider as consultants on these projects.
The Dynamic Demand Base Powering the Knoxville Lodging Market
The Knoxville hotel market’s recent performance trends are catching the attention of regional and national investors, and for good reason. With a slew of new developments, the city is fast becoming a sought-after destination for both business and leisure travelers.
Notable Resort Developments in Telluride
Over the past decade, Telluride has gained popularity as a secluded resort destination during both the summer and winter months. As a result, the luxury-resort segment is expanding in this market.
Market Snapshot: Asia Pacific 2023
The Market Snapshot: Asia Pacific 2023 highlights an overview of transaction activity in the region and presents 25 markets’ current hospitality landscape; each covering demand and supply dynamics, hotel performances, and key transactions.
HVS Monday Musings: Experiential Hotels – Pioneering a New Era in the Indian Travel Industry
A growing affinity towards experiential travel in India has given rise to the concept of experiential hotels, which offer guests stays that transcend the cookie-cutter hotel experience. Read on to know more.
Industry Insights
We have written thousands of articles about all aspects of hospitality, including valuations, investing, lending, operations, asset management, and much more.
U.S. hotels began 2026 steadily, with flat occupancy and slightly higher ADR for January. As of February, HVS expects modest RevPAR growth in 2026 and stronger gains in 2027 and 2028. Cap rates are trending downward as more distressed assets sell, while transaction activity is slowly gaining momentum, supported by lower interest rates.
In the past year, a surge of hotel consulting work in the Blue Ridge Mountains of southwestern North Carolina and northwestern Georgia has called attention to this market’s growth. The concentration of investment and development in this region indicates an opportunity hotspot, as the hotel supply is adapted to the increasing demand from travelers seeking high-quality properties.
The report explores Northeast India’s untapped tourism potential, analyzing its economic impact, infrastructure growth, state tourism policies, and branded hospitality landscape. It highlights key opportunities, challenges, and strategic recommendations to drive sustainable, inclusive, and community-led tourism development across the region.
Immigration policy is reshaping how hotels find and keep talent. This article explores why U.S. hospitality’s heavy reliance on foreign-born workers makes visa caps, enforcement shifts, and processing delays critical business issues – and shows how forward-thinking operators are diversifying recruitment, strengthening internal pipelines, and building resilience to protect service quality and profitability.
The hotel feasibility study is not the only option for hotel developers at the start of a project. In this article, we outline the range of solutions we provide for hotel developers, as well as some of the factors we consider as consultants on these projects.
The Knoxville hotel market’s recent performance trends are catching the attention of regional and national investors, and for good reason. With a slew of new developments, the city is fast becoming a sought-after destination for both business and leisure travelers.
Over the past decade, Telluride has gained popularity as a secluded resort destination during both the summer and winter months. As a result, the luxury-resort segment is expanding in this market.
The Market Snapshot: Asia Pacific 2023 highlights an overview of transaction activity in the region and presents 25 markets’ current hospitality landscape; each covering demand and supply dynamics, hotel performances, and key transactions.
A growing affinity towards experiential travel in India has given rise to the concept of experiential hotels, which offer guests stays that transcend the cookie-cutter hotel experience. Read on to know more.
Robust demand in urban centers continues to drive Canadian hotel values despite high interest rate environment.